In the picturesque hills of Darjeeling, West Bengal, a significant development unfolded on March 31, 2026, when ASPHL, part of the Apeejay Surrendra Group, launched three hotels in India’s leisure destinations. Among these, Zone by The Park Darjeeling stands out as a landmark entry into the hill destination, promising to enhance the region’s tourism appeal.
The launch of these hotels comes at a time when the combined population of Darjeeling, Kurseong, and Kalimpong is approximately 0.875 million, according to the 2011 census. This demographic backdrop highlights the potential for growth in tourism and hospitality, as the region has long been a favored destination for travelers seeking the serene beauty of the Himalayas.
Vikas Ahluwalia, a representative of ASPHL, emphasized the importance of this launch, stating, “The simultaneous launch of these three hotels underscores our commitment to growth and the diversification of our portfolio.” This commitment is particularly crucial in a region where tourism plays a pivotal role in the local economy.
As the hospitality landscape evolves, the political climate in Darjeeling also remains dynamic. The ruling Trinamool Congress (TMC) has earmarked three seats for its ally, the Bharatiya Gorkha Prajatantrik Morcha (BGPM), while the Bharatiya Janata Party (BJP) has maintained a stronghold, winning the Darjeeling Lok Sabha seat four times consecutively since 2009. This political backdrop adds a layer of complexity to the region’s development.
Local leaders are vocal about the pressing issues facing the community. Ruden Sada Lepcha, the incumbent MLA defending his Kalimpong seat as a BGPM candidate, remarked, “People of Kalimpong will vote for development as they are tired of the promises BJP has been making since 2009.” This sentiment reflects a broader desire for tangible improvements in governance and infrastructure, which the new hotels may help to address.
In contrast, Sonam Lama, a BJP supporter, pointed to the need for good governance, stating, “Corruption in the GTA administration is a key issue. People know that only BJP can ensure good governance.” This ongoing political discourse underscores the importance of effective leadership in fostering an environment conducive to economic growth.
As the region navigates these challenges, Anit Thapa, leader of the BGPM, urged voters to prioritize development over empty promises, asserting, “We are asking people to vote for development. The BJP has been fooling the Gorkhas since 2009 by claiming it wants to protect the region’s identity.” This call to action resonates with many residents who seek a brighter future for their communities.
As of now, the launch of Zone by The Park Darjeeling marks a new chapter in the region’s tourism narrative. With the TMC announcing 291 candidates for Bengal’s 294 constituencies, the political landscape will continue to evolve, influencing both governance and economic opportunities. The interplay between these developments will be crucial for the people of Darjeeling, Kurseong, and Kalimpong as they strive for progress in a rapidly changing environment.