HYBE has previously dominated global charts with boy groups and girl groups before expanding into India. Now, the company is taking a significant step by launching a nationwide audition for a new girl group, marking a pivotal moment in the Indian music landscape.
Set to commence on March 31, 2026, and running until July 31, 2026, the auditions will be open to girls born between 2005 and 2011. This initiative aims to discover and nurture young talent across the country, inviting participants from ten cities: Ahmedabad, Bengaluru, Chandigarh, Chennai, Delhi, Guwahati, Hyderabad, Kolkata, Mumbai, and Pune.
The audition process will not only include in-person rounds but also allow for online submissions, making it accessible to a wider audience. Participants are encouraged to showcase their skills in various areas, including vocals, rap, dance, acting, and modeling.
Damien Woochang Lee, the CEO of HYBE India, expressed his enthusiasm for the project, stating, “India has never lacked talent or ambition – what’s been missing is a consistent pathway to the global stage. This audition is where that process begins.” He emphasized the importance of creating a systematic training and development system tailored to the local market.
The initiative is designed to reflect the theme of ‘Harmony in Diversity’ and aims to tell authentic stories of Indian women, resonating with the cultural fabric of the nation. Lee further elaborated, “What we are building is that bridge: a system that allows us to nurture artistes with intention, and to be seen, heard, and understood beyond borders.”
To amplify the campaign, HYBE India has partnered with well-known brands such as Samsung and H&M, ensuring that the auditions reach a broad audience and attract a diverse range of participants.
The decision to focus on a girl group stems from local research indicating a strong desire among young Indian women for relatable artists. This strategic move aligns with HYBE’s long-term commitment to the Indian market, aiming to cultivate a new generation of stars.
As the audition dates approach, excitement is building among aspiring artists and fans alike. Observers are keen to see how this initiative will reshape the K-pop landscape in India and provide a platform for local talent to shine on the global stage.
Details remain unconfirmed about the specific selection criteria and the number of members that will be chosen for the new girl group, but the anticipation continues to grow.
